Your Server-Side Blueprint To Stop Losing Up To 50% Of Your Conversion Data
Create future-proof tracking systems that work through iOS updates, Chrome changes, and privacy restrictions — using zero back-end development
- 6 Intensive Sessions
- 12 Hours Total
- Zero Developer Skills Required
- Certificate of Completion
The Data You're Losing Right Now
- iOS updates blocking 40% of Facebook tracking
- Ad blockers eliminating 20-30% of analytics data
- Safari's Intelligent Tracking Prevention breaking attribution
- Chrome's quarterly privacy restrictions worsening
- Competitors losing 30-50% of conversion data
- Clients questioning why numbers don't add up
Why Server-Side Tracking Is No Longer Optional
Client-side tracking is fundamentally broken.
When someone visits your client's website, their browser decides what data gets sent to Facebook, Google, and analytics platforms. And increasingly, browsers are saying "no thanks."
Server-side tracking flips this equation. Instead of relying on the visitor's browser, your client's server handles all communication with advertising platforms and analytics tools.
The difference is dramatic. While your competitors scramble to explain 30-50% data loss to frustrated clients, you could be the consultant who delivers tracking systems that actually work — commanding premium fees and building waitlists of prospects who need your expertise.
Live Implementation
Build with active consultants and industry legends.
Zero Developer Skills Required
No back-end development experience needed.
Client-Ready Systems in 12 Hours
Complete working systems by end of workshop.
Immune to Most Privacy Updates
Future-proof your tracking infrastructure.
Client-Side vs Server-Side Tracking
| Client-Side | Server-Side | |
|---|---|---|
| iOS 14.5+ Impact | 30-50% data loss | Improves data capture |
| Ad Blocker Interference | 25% complete blocks | More resilient tracking |
| Browser Privacy Updates | Constantly limiting data | Less exposed to changes |
| Page Load Speed | Multiple scripts slow performance | Fewer/lighter scripts |
| Data Accuracy | 20-40% under-reporting | Significantly improved |
| Future-Proofing | Constantly breaking | More adaptable to changes |
About MeasureU: The Analytics Education Leader Behind This Workshop
The Server-Side Blueprint Workshop is brought to you by MeasureU, the premier destination for advanced analytics and measurement training.
Since 2010, the founders of MeasureU have educated over 50,000 marketers, consultants, and agencies through comprehensive programs in Google Analytics, Google Tag Manager, and advanced measurement strategies. Our students include teams from Fortune 500 companies, leading digital agencies, and top-performing independent consultants.
This workshop represents our commitment to democratizing advanced measurement skills. Instead of server-side tracking remaining the exclusive domain of enterprise agencies with dedicated development teams, we're making it accessible to any serious consultant.
The Stape Advantage: Enterprise-Level Server-Side Tracking Without the Complexity
After testing every major server-side solution, we've found that Stape delivers the perfect balance of power and simplicity.
- No cloud platform management — Stape handles all the server infrastructure
- Visual interface — Deploy server-side tracking through familiar GTM workflows
- Proven at scale — Processing billions of requests for enterprise clients
- Cost-effective — Typically $39-99/month vs. $300-500/month for cloud alternatives
- Lightning-fast deployment — New implementations in hours, not weeks
This is why Fortune 500 companies and leading agencies choose Stape over building their own server-side infrastructure. And it's exactly what we'll teach you to master in just 12 hours.
What You'll Build in 6 Sessions
Each session builds on the last — by the end, you'll have a complete server-side tracking system ready for clients.
1 Master the Fundamentals
- Understand how GTM server-side works
- Assess technical and business readiness
- Calculate ROI and cost projections
- Navigate Stape platform
Result: Understanding of server-side architecture and business case
2 Deploy Your First Server-Side System
- Create server-side container in GTM
- Deploy container on Stape infrastructure
- Configure custom domains for first-party data
- Implement GA4 server-side tracking
Result: Working server-side tracking system capturing clean GA4 data
3 Bulletproof Your Tracking
- Configure custom loaders bypassing ad blockers
- Implement GA4 bypass techniques
- Master first-party cookie strategies
- Deploy same-origin setups for enterprise security
Result: Ad-blocker-proof tracking setup
4 Meta Ads Server-Side Mastery
- Implement Meta Conversion API with deduplication
- Configure User Provided Data for enhanced attribution
- Set up offline conversion tracking
- Troubleshoot common Facebook tracking issues
Result: Complete Meta Ads server-side integration
5 Google Ads Server-Side Excellence
- Configure Google Ads tracking through server-side
- Implement remarketing with custom parameters
- Set up User Provided Data for Google Ads
- Deploy offline conversion tracking
Result: Complete Google Ads server-side integration
6 Professional Management & Monitoring
- Implement consent mode for GDPR/privacy compliance
- Configure server log monitoring and alerts
- Analyze server-side tracking impact with reporting
- Set up multi-client management via Stape
Result: Complete server-side mastery with professional monitoring
Full Course Preview
Earn Your Server-Side Implementation Certificate of Completion
Upon completing The Server-Side Blueprint Workshop, you'll receive an official Server-Side Implementation Certificate of Completion co-signed by Stape and MeasureU.
Why this certificate matters:
- Client Confidence — Tangible proof of your advanced tracking expertise
- Premium Positioning — Differentiate from consultants using basic tracking
- Proposal Power — Include certificate in client presentations and contracts
- Network Recognition — Join the verified directory of completed specialists
- Professional Credibility — LinkedIn-ready credential that demonstrates expertise
Your certificate includes a unique verification number and QR code that potential clients can scan to confirm your training completion and expertise level.
Bonus: 3-Day MCP Implementation Lab
Model Context Protocol — hands-on AI integration for GTM & GA4
Day 1: MCP Fundamentals
$499Set up MCP servers, connect AI to business data.
Day 2: Advanced GTM Automation
$499Plain-English tag creation, automated container auditing.
Day 3: Agency Implementation
$499Build MCP workflows, automated reporting.
MCPs Are The AI Breakthrough Automating GTM Workflows for Elite Consultants
Recently, our team cracked something that honestly blew my mind. We've got an MCP workflow that takes plain-English requests and turns them into actual GTM web tag/trigger updates and server-side GTM setup. What used to eat up entire afternoons now happens in minutes.
We connected AI to a Tag Manager container through MCP servers and asked it to audit the container. In seconds, it returned: total tag count, GA4 config status, complete inventory of all GA4 events, server container URL verification, and detailed recommendations.
Then we asked it to create a new server container and Stape server. 60 seconds later? Done. New server-side container, ready with the Stape server running and linked.
What you can connect through MCP servers:
- Google Tag Manager (web and server)
- Google Analytics properties
- Google Sheets and databases
- CRM systems
- Email platforms
- Project management tools
The agencies that master MCP first will have an enormous competitive advantage. The ones that wait will be competing on price while others compete on speed and accuracy.
Meet Your Instructors
Manisha Mistry
Instructor & Technical Marketer, MeasureU
The measurement marketing specialist who combines expertise across project management, e-commerce and data analytics into effective automation systems. Manisha specializes in Google Analytics 4, Google Tag Manager (web and server-side), BigQuery, and helping clients understand their complete customer journey.
Fred Pike
GTM Expert Instructor, Northwoods
A world-renowned expert in Google Analytics and Google Tag Manager. Fred is a sought-after speaker and educator who has led courses at industry-leading conferences including Conversion XL, MeasureSummit, and SuperWeek.
Dan Murovtsev
Product Manager & GTM/sGTM Expert, Stape
The GTM and server-side Google Tag Manager specialist who shapes Stape's product development based on real-world implementation challenges. Dan brings deep technical expertise in server-side tracking deployment and optimization.
Jeff Sauer
MeasureU Co-Founder
The educator who has trained thousands of marketers through MeasureU's comprehensive analytics programs. Jeff will join for special sessions sharing insights on translating technical server-side concepts into practical business applications.
Simo Ahava
Private Q&A Session
The legendary analytics expert whose blog posts have taught an entire generation of marketers. Simo will join for an exclusive Q&A session covering advanced server-side strategies and industry trends.
What Our Students Say
"The Server-Side Blueprint gave me the confidence to offer server-side tracking as a core service. Within weeks of completing the workshop, I had two new clients specifically requesting server-side implementations."
Manisha Mistry
Technical Director, MeasureU
"I've been working with GTM for years, but the server-side sessions opened my eyes to what's possible. The hands-on approach meant I left with working implementations, not just theory."
Fred Pike
GTM Expert, Northwoods
Is This Workshop Right For You?
This training is perfect for you if:
- You're tired of explaining tracking discrepancies to clients
- You want to deliver measurement systems that actually work
- You're ready to position yourself as the indispensable expert
- You have GTM experience but need server-side mastery
- You serve clients spending $10K+ monthly on advertising
- You want early access to AI automation for GTM
This is NOT right for you if:
- You're completely new to Google Tag Manager
- You only work with clients spending less than $5K/mo on ads
- You're looking for basic GTM training
- You prefer theoretical knowledge over hands-on implementation
What Happens When You Ignore Server-Side Tracking
Some consultants are sprinting ahead with server-side tools while others are left behind.
What You're Losing Every Month:
- $15K+ in wasted ad spend per client
- 30-50% invisible conversion data
- Client confidence eroding daily
- Competitors stealing your accounts
What Server-Side Masters Are Gaining:
- 40-60% higher fees per project
- Bulletproof client retention
- Premium positioning in market
- Waitlists of prospects wanting their expertise
Ready to Stop Losing Conversion Data?
Join the Server-Side Blueprint and build future-proof tracking systems in 12 hours — no developer skills required.
Your Investment in Mastery
- 6 Live Implementation Sessions $1,497
- Open Q&A With Instructors After Each Session $997
- MCP AI Workshop (3 Days) $1,497
- Implementation Frameworks & Workbooks $497
- Private Q&A with Simo Ahava $297
- Agency-Level Stape Account Setup $197
- Lifetime Access to All Recordings $297
- Exclusive Implementation Community $497
- Server-Side Certificate of Completion $997
One Payment
Choose Your Transformation Level
Both options include our "Master It or Money Back" guarantee.
Standard Blueprint
Total Value: $6,773 — Free for MeasureU Pro members
- 6 Live Implementation Sessions
- Open Q&A after each session
- 3-Day MCP AI Workshop
- Implementation Frameworks & Workbooks
- Private Q&A with Simo Ahava
- Agency-Level Stape Account Setup
- Lifetime Access to All Recordings
- Exclusive Implementation Community
- Server-Side Certificate of Completion
Executive Fast Track
Total Value: $9,767 — $418 for MeasureU Pro members
- Everything in Standard Blueprint PLUS:
- 6 Months Private Slack Channel with Instructors ($997 Value)
- Priority Support During Implementation ($1,997 Value)
- Personalized attention and feedback
The "Master It or Money Back" Guarantee
Complete the first 6 hours of server-side training. If you don't feel confident in your ability to implement Stape server-side tracking for clients, get a full refund. You literally cannot fail.
Zero Risk: Your Workshop Investment Applies to MeasureU Pro Membership
Your Server-Side Blueprint investment is 100% protected.
If you decide to upgrade to MeasureU Pro membership within 12 months of completing the workshop, your entire workshop fee becomes a credit toward your membership.
Here's how it works:
- Complete The Server-Side Blueprint Workshop
- Decide you want ongoing access to MeasureU's complete training library
- Apply your workshop investment as a direct credit to MeasureU Pro
- Continue your measurement learning at a reduced rate
Standard and Executive Blueprint — Your $479 workshop investment is applied as a credit toward MeasureU Pro membership. No expiration pressure — 12 full months to decide. Complete risk elimination — your workshop investment is never lost.
This isn't just a workshop purchase — it's an opportunity to join MeasureU's professional measurement mastermind with full credit for your purchase. You can master server-side tracking immediately, then decide if you want access to our complete calendar of advanced measurement masterminds, workshops, and community.
Frequently Asked Questions
+ − Do I need developer skills for this training?
+ − What if I miss a live session?
+ − How technical is the MCP workshop?
+ − Will this work for e-commerce, lead generation, and SaaS clients?
+ − What's the difference between Standard and Executive Fast Track?
+ − Is Stape the only server-side solution you'll cover?
+ − How much will Stape cost for client implementations?
+ − What if my client already has Google Cloud server-side tracking?
Why You Must Decide Now
This exact combination of server-side mastery and MCP automation will never be offered again at this price:
- Manisha's consultant-focused teaching — typically reserved for Stape enterprise clients
- Fred Pike's instructional and consulting experience — insights from a seasoned expert
- Dan's engineering insights — usually only available to technology partners
- Simo Ahava's legendary expertise — commands $5K+ for private consultations
- Jeff Sauer's agency services background — invaluable for growing your business
- Exclusive MCP workshop — not available anywhere else at any price
Founding member pricing won't last. Executive Fast Track is limited to 10 participants to ensure personalized attention.
Two Ways to Join The Server-Side Blueprint Workshop
Standard Blueprint
$479
Free for MeasureU Pro members
Executive Fast Track
$897
$418 for MeasureU Pro members
Your competitors are already moving to server-side tracking. The question isn't whether you'll eventually need these skills — it's whether you'll master them in the next 12 hours of training or spend months trying to figure it out alone.
This is the only comprehensive server-side + MCP workshop available. Don't spend another year explaining broken tracking to clients when you could master systems that actually work.
Executive Fast Track spots are filling quickly — secure yours before they're gone.
To your server-side success,
Jeff Sauer
Co-Founder, MeasureU